Being Buff: Marketing the Social Economy
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Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
Comments[0]

Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
Comments[0]

Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social media monitoring tool Radian 6 at work.

·        www.twittervotereport.com from post on Beth Kanter’s blog. Getting people to use Twitter to report voting problems in tomorrow’s U.S. election - like long lines and broken machines. (Using the hashtag #votereport.)

·        Gartner study saying that social networks will replace some government functions.

·        Knight News Challenge: successful social media case study. Heidi Miller gives stats on episode #127 of Six Pixels of Separation with Mitch Joel,

o       What they did: Created The Garage, a Drupal-based interactive social network for applicants to connect and share; created Friendfeed room, Twitter account, Seesmic videos; blogger and podcast outreach; used Facebook and Upcoming.org to promo live meetups.

o       What results they got: The Garage has over 1000 users and 350 projects; 120,000 mentions on Google on 2008; increased blog posts over last year from 20 to 200 over last year; 400 people came out to meetups.

·        Mafia Boy’s book – How I Cracked the Internet and Why It’s Still Broken.

·        U.S. election, Sarah Palin punked by the Masked Avengers. Audio put on YouTube and the first one that showed up in Google results got 317,000 views.

 

Interview with Canadian Obama campaign volunteer, Pam Kapoor, working with VoteTodayOhio.  Money raised using ActBlue.

Direct download: Being_Buff_27.VoteTodayOhio.Nov03-08.mp3
Category: podcasts -- posted at: 10:21 PM
Comments[0]

Welcome to Episode #26 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 26, 2008.  This week: Being Buff takes the road well traveled to learn about online communities.

 

·        Welcome to show #26

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Attended Social Media Breakfast Ottawa 4 about Online Communities.  Ideas that that stuck with me: 50% of social media campaigns will fail by 2010.

·        Obama Yes We Carve.

·        Effect of Saturday Night Live videos on Palin’s campaign. Like this parody of Palin’s disastrous interview with CBS’s Katie Kouric.

·        Robert Scoble iPhone Quik video.

·        U.S. email marketing stats from Jason Baer’s convinceandconvert blog.

 

 

Interview about online communities with Luc Levesque of TravelPod.

Direct download: Being_Buff_26.Online_communities.Oct_26-08.mp3
Category: podcasts -- posted at: 12:08 AM
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Welcome to Episode #25 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 20, 2008.  This week: Being Buff helps get the kids ready for an equal exchange this Halloween: reverse trick or treating.

 

·        Welcome to show #25

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        One week after election and the NDP Orange Room is still up.

·        Upcoming events:

o       Wednesday, October 22. Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       CANCELLED: Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa.

 

o       Barack Obama and Google get in to video game ads.

o       AOL promoting Bebo social network.

o       Coke Tag: Branded widget on which people can put links to all their online stuff and then share with their friends so their friends have an easy way to get to all their stuff. And all with a big Coke logo at the bottom. It also has a click counter for people to track who's looking at their CokeTag, see where they click and find out how popular their links are.

o       Community radio station CKCU uses YouTube battle, promoted through Facebook, to launch fundraising drive.

 

Interview on reverse trick or treating with Rodney North from Equal Exchange.

Reverse trick or treating in Canada being done by La Siembra.

Direct download: Being_Buff_25.Reverse_Trick_or_Treat.Equal_Exchange.Oct_20-08.mp3
Category: podcasts -- posted at: 6:00 AM
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Welcome to Episode #24 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Tuesday Oct. 14, 2008.  This week: Being Buff gets the scoop on the online election campaign strategy of Avaaz and asks the question: could 300,000 Canadians be wrong?

 

·        Welcome to show #24

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Election Day today.

·        Tour of NDP Orange Room. Blogging tools (Twitter box, banners, videos, images) Video page where folks can upload links to their own videos, all running off YouTube, image page,  Extreme makeover, caption challenge, text messaging – text questions or sign up for mobile mailing list and votable polls NDP and get answer in 24 hours, link to Orange Room Facebook app that let’s folks view and share Orange Room videos right from their Facebook profile.

·        Oliver Stone movie: W

·        Upcoming events:

o       Social Media Breakfast Ottawa 4 - Online Communities:

§         engage stakeholders for business insight

§         connect with customers to promote their brands and to monitor & protect their firms’ reputations

§         leverage ‘conversation’ for the traditional marketing and public relations functions

§         gather enthusiast customers to improve products & services and hone messaging

§         access and harness the collective intelligence of its market to solve customer care issues

§         promote and leverage an open source development environment

o       Mark Blevis of Canadian Podcast Buffet speaking about Return on Influence: Turning Connectivity into Being Connected for the International Association of Business Communicators (IABC) Ottawa speakers series.

 

·        Interview with Kristen Ostling about Avaaz’s online election campaign. Avaaz means “voice” in many Asian, Middle Eastern and Eastern European languages.

o       Worked in collaboration with VoteforEnvironment to promote strategic voting in the Canadian election.

Direct download: Being_Buff_24.Avaaz.Kristen_Ostling_Oct_14-08.mp3
Category: podcasts -- posted at: 12:04 PM
Comments[0]

Welcome to Episode #23 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Oct. 6, 2008.  This week: Radian6 take 2.

 

·        Welcome to show #23

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        CAA GPS unit

·        Nokia OVI – sharing platform let’s users share photos, music they get from the Nokia music store, N-gage latest mobile games, contacts, calendar. Access files on home PC. Backed up on OVI.

·        Data recovery by Best Buy.

·        Canadian political parties e-campaigns.(Conservatives, NDP and Liberals using Facebook, Twitter, Friendfeed, Digg, MySpacey, YouTube) email, website. Left a message on Twitter….

o       Conservative anti-Stephane Dion Not a leader website. Puffin still flies by. Most links don’t work. “Do you think it’s easy loading websites”

·        HBCU.com and Diversity City Media

 

·        Interview with Richard McInnis of Radian6 on social media monitoring.

Direct download: Being_Buff_23.Radian6_take2_Oct_6-08.mp3
Category: podcasts -- posted at: 11:21 PM
Comments[0]

Welcome to Episode #22 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 29, 2008.  This week: Podcamp Montreal Part II: building community.

 

·        Welcome to show #22

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

* Bad week for John McCain, Presidential debate, Sarah Palin CBS interview with Katie Couric and Saturday Night Live parody of it.  Lesson to PR folks from the Palin interview: make sure your people are prepared.

 

* Launch of Google HTC Android phone. Open Source.

 

·        Interview with Mitch Joel about his latest thoughts on building community.

Direct download: Being_Buff_22.Sept_29-08.output.mp3
Category: podcasts -- posted at: 10:30 PM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #21 of Being Buff  – Marketing the Social Economy – The ConsciousImages Podcast for Monday Sept 22, 2008.  This week: Being Buff at Podcamp Montreal.

 

·        Welcome to show #21…It’s a habit!

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

The goal is 6000 letters to be delivered at the Consumer and Electronics Show (CES) in Las Vegas, January 8 to 11, 2009. 

 

·        Podcamp Montreal – organized by Sylvain Grand’Maison, Julien Smith, Bob Goyetche, Mitch Joel, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Harold Boeck et Michelle Sullivan.

·        Highlights: the power of Twitter.

·        Presentations of note:

·        Indenti.ca founder Evan Prodromou talking about upcoming new features of this Canadian microblogging product that competes with current leader Twitter.

·        Mitch Joel and musician David Usher presenting on The New New Music – Fans, Community And What Business Can Learn From An Industry In Peril

·        Mitch Joel and CC Chapman on Podcasting From The Heart – The Value Of Recording A Show With No Editing And No Second Takes – with Mitch recording the latest episode of his Six Pixels of Separation podcast live in the session.

·        Tracy Apps on Creating Conversation and Community with Video – Exploring Seesmic.com - a video-based discussion forum.

·        Two workshops on Sunday aimed at the non-profit sector by Andrew Jankowich of MetaBoston Media ended up being one focused almost exclusively on podcasting.

·        Managing the PR Beast : Building Relationships with PR Practitioners While Maintaining Credibility with Your Audience with Kim Vallée, Michelle Sullivan, Rayanne Langdon and Bargainista’s Eden Spodek

 

 

 

·        Interview with Montreal-based PR consultant Michelle Sullivan on blogger relations.

Direct download: Being_Buff_21.Sept_23-08.mp3
Category: podcasts -- posted at: 10:52 AM
Comments[0]

Welcome to Episode #28, Part 2 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov. 24, 2008.  This episode: Being Buff stops by Podcamp Ottawa 2 and talks with agent Smith (no, not the guy from The Matrix).

 

·        Welcome to show #28, Part 2.

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

First show since Obama got elected!!

 

Attended Podcamp Ottawa 2.  Organized by Mark Blevis, Bob Goyetche, Andrea Ross, Mauricio Ortolani.

 

Take aways:

 

·        Getting together face-to-face is what it’s all about.  Use social media tools to help you do more of that.

·        Talk to anyone and everyone at events.  You can learn something from everyone.  For example, I learned about John Chow who, I’m told, makes $30,000 a month from his Vancouver-based blog.

·        Today, as always, power and freedom comes from making your self a trust agent. However, the internet makes it much way easier to do this because a key part of becoming a trust agent is giving away valuable stuff for free and the internet allows you to give away limitless digital stuff.  Want to more about what a trust agent is and how to become one? Listen to this episode’s conversation…

·        Looking for place to upload your video podcasts? Don’t just think YouTube.  Also think about BlipTV, Vimeo, and Viddler.

 

Conversation (not interview- thanks Mitch Joel) about Trust Agents with Julien Smith who is writing a book on the subject with Chris Brogran.

Direct download: Being_Buff_28.Podcamp_Ottawa_2.Trust_Agents.output.mp3
Category: podcasts -- posted at: 9:33 AM
Comments[0]

Being Buff #28, The Final Show, Nov. 10, 2008

This is the last weekly episode of my weekly podcast Being Buff for the following reasons:

1) I have decided to focus on my blog and really try and see if I can grow a community here.

2) Blog content gets indexed by Google making it much easier to share than audio in podcasts which doesn’t get indexed.

3) The blog has been drawing comments whereas the podcast has not.

4) I want to start experimenting with video blogging.

So that’s it. I will still produce Being Buff when I get the chance to get some really great audio but until then – check out the blog.

Direct download: Being_Buff_28.Final_show.Nov_10-08.mp3
Category: podcasts -- posted at: 5:51 AM
Comments[0]

Welcome to Episode #27 of Being Buff – Marketing the Social Economy – The ConsciousImages Podcast for Monday Nov 3., 2008.  This week: Being Buff takes a ride to the mountaintop, and the polls, with VoteTodayOhio.

 

·        Welcome to show #27

·        Phone Number:  206-202-6340

·        Email: consciousimages(at)gmail(dot)com

·        iTunes!!

 

6 for 6 letter writing campaign for the Congo.

 

Please join 6 for 6 Facebook group  – and write – and encourage others to do so.

 

Blog page devoted to the campaign.

 

 

·        Testing social